Guinness beer

Paper , Order, or Assignment Requirements

1. Organization History
a. Key people
b. Brand Identity
c. Unique Characteristics of the Company and Culture
d. Philanthropic/community projects
e. Vision/Mission

2. Leadership
3. Management Teams
4. Values/Business ethics
5. Diversity
6. Personality and Characteristics of the company culture
7. Employee engagement, development and participation (socialization)
8. Employee attitudes, job satisfaction, expectations, etc.
9. Formal and informal groups/teams
10. Workplace Generations: Baby Boomers, Gen X, Gen Y, Millennials�
11. Culture change and growth
12. Discuss change or changes in the company that benefited its culture and growth.

1. In your opinion what KEY FACTORS contributed to the success of the company?
2. What lessons about change did the company leaders learn?
3. What did you learn about change, the company and its culture? Provide 3 explanations and examples. Cite references from company information.
4. As a Millennial, can you see yourself working for this company? Why? What does this company do to attract Millennials? Provide specific explanation.

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